ECCO - Evonomix

Rethinking the e-commerce experience

Tudor Tailor - Evonomix Pineberry - Evonomix

ECCO is a global leader in innovative comfort footwear for men, ladies and kids. Founded in Denmark in 1963. True passion is essential to making great shoes. From drawing the first sketches to presenting the finished shoes in ECCO stores around the world, they apply the utmost attention to detail and quality.

ClientECCO Shoes Romania

ServicesInteraction design, Digital commerce

Tech stackMagento, Wordpress, Ionic, Zoho, ProductLead

ecco-shoes.ro

Challenge

Rethink the e-commerce experience

Years ago we were shopping on the old ecco-shoes.ro site and we were thinking "this site sucks, we would do it way better". So we got the chance and that was our challenge - make it so we love it.

Effort

Enterprise e-commerce delivered to the last drop

6 months of work with more than 2500 man-hours burned.

We confess we had a technology learning curve here but overall it was an effort-intensive Magento implementation with a lot of UI/UX experiments.

Optimizing for mobile was one of the biggest challenges in this project but we delivered a state of the art experience.

Relationship

Having a high digital literacy comes with responsibilities

Probably one of the most digital literate customer we had. Working with Ecco Romania was both an honor and a challenge, they being very demanding and focused in their digital commerce efforts. We worked closely with their Marketing team to deliver the best in ecommerce experiences.

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